AI isn’t just a “nice to have” anymore—it’s become a standard tool in modern sales. Sellers who can embrace AI will see gains in their sales strategy over those who are slower to adopt. Why? Because prospecting takes up too much Sales teams have plenty time—researching accounts that don’t convert, personalizing emails that go ignor, and making cold calls that lead nowhere. Real selling happens when sellers are able to hand off the busy work, get time back in their day to focus on building connections.
Here are a few more challenges that sellers without the support of an AI tool tend to face in the daily workflow:
Time-consuming manual research
Reps spend 8-10 hours a week turkey phone number data researching accounts and contacts before even beginning outreach. That’s an entire Monday gone in just research. Most of that time is Sales teams have plenty spent gathering details that may not even influence the outcome of the sale. In fact, according to our State of Prospecting survey, 45% of sellers cite time spent prospecting as a top challenge.
Lower-tier accounts often go untouch
With limit bandwidth, BDRs focus on businesses can create more personalized strategic (A and B) accounts, leaving C and D accounts unengag for months. But those overlook accounts can often tip the scale when it comes to revenue. They’re perfect low-hanging revenue opportunities.
Scaling personalization is difficult
Research is just the beginning. Once reps cyprus business directory have gather intel, they ne to write outreach emails that get their prospect’s attention. Outreach these days nes to be punchy, relevant, and effective in a matter of seconds. So, the stakes are high for reps to get it just right – which often means there’s a lot of time spent crafting those messages and no guarantee of success.
AI often does more harm than good—spamming prospects with irrelevant messaging and damaging brand reputation. Outreach’s AI Prospecting Agent is built different. It’s built to prospect like your best reps, with customizable workflows that adjust to your specific industry, offering, or buyer. Outreach gives sales teams full control—so AI works for them, not against them.
Sometimes AI can feel intimidating, and it’s not always clear how it actually works in practice. For sellers looking to implement an AI prospecting tool into their workflow, we’ll break down how the agent works: