How are you? This is Guilherme de Bortoli and I’m here to help you create content for Instagram .
You probably already know that, to get results, “content for content’s sake” is not enough. To attract the right customers and generate sales , your Content Marketing strategy must, in a way, show the public everything that it could be and is not yet.
And that’s where Digital Marketing singapore telegram data comes into play, offering the tools and strategies needed to enhance the reach and impact of your content, ensuring that it reaches the right people.
Knowing how to balance this facebook pixel on all your website pages during the purchasing journey , without ceasing to be attractive, is the key to producing content for Instagram !
And how do you achieve this balance? That’s what I’m going to show you now. Follow along!
Content for Instagram: why produce it?
Investing in content production for Instagram is one of the strategies that offers the greatest potential for return for your company. I say this because, in January 2022, it ranked fourth among the most popular social networks in text services the world, with more than 1.21 billion monthly active users .
And the expectation is that, by 2025, the social network will grow even more, reaching the target of 1.44 billion active users month after month, which is equivalent to 31% of Internet users worldwide !
To give you an idea, at the beginning of 2022, Brazil represented the third largest audience on Instagram , with 119.45 million active users , behind only India and the United States.
And do you know what all these numbers represent? Opportunities!
The increase in use and engagement
on Instagram creates a huge opportunity for brands to be found more easily by their audience, resulting not only in more sales , but also in loyalty .
According to Opinion Box , the percentage of Brazilian Instagram users who access the social network at least once a day rose from 84% to 92% in 2022. Research conducted by Sprout Social Index shows that customers who connect with brands on social media are more loyal — with 9 out of every 10 customers saying they buy from companies they follow on social media!
Are there any doubts that, if you want to increase your brand’s visibility, generate more sales and build customer loyalty, it’s time to invest in content for Instagram ?!
But for your Content Marketing strategy on Instagram to be successful, it is not enough to just create content and publish it on the social network:
You need to ensure that your audience is always learning something new through dynamic content that is published frequently until these potential customers are ready to do business with your company. Stay with me to learn how to create content for Instagram!